Disrespectful ‘Angry Trayvon’ App

Google released an "Angry Trayvon" app.

Available in the Google play store, and for Apple operating systems and Android devices, the app is described as follows:

Trayvon is angry and nobody can stop him from completing his world tour of revenge on the bad guys who terrorize cities everyday.
Use a variety of weapons to demolish Trayvon’s attackers in various cities around the world.
As you complete a level, you will notice more bad guys coming at Trayvon at a faster pace and a deadlier attack.
If you like to attack from far, then purchase the ‘dagger’ as you will be able to throw it at your enemies for the kill.
If you want to dominate the leaderboards across the world, then make sure you collect the money that the bad guys will drop once you kill them to increase your score.

It was so disrepectful that the game developer pulled the app. But why in the h%^& would a person create so an app. This shows that there is no respect for this trial, Trayvon Martin, his family or blacks. What should be done to show the world that this is disrespectful and we will not tolerate it ?

How could such a statement be made ?